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We’re proud to share some exciting news! Rabbie’s has been awarded the King’s Award for Enterprise in International Trade, the UK’s highest official recognition for business excellence.
This prestigious honor celebrates our outstanding growth in international markets and acknowledges the dedication of every member of the Rabbie’s team: from our passionate driver-guides to our behind-the-scenes heroes.
Established in 1965 as the Queen’s Awards for Industry, these honors were renamed in 2022 to reflect His Majesty’s reign. Today, the King’s Awards for Enterprise recognise exceptional achievements in four categories. The Four Award Categories are:
Innovation 🚀
International Trade 🌍
Sustainable Development 🌱
Promoting Opportunity 🤝
Often described as an MBE for businesses, this is the most prestigious award a UK company can receive.
This accolade recognises UK companies that have demonstrated exceptional overseas growth and impact. Rabbie’s earned the award for outstanding international growth, having a global impact and creating jobs at home. This win not only highlights the strength of our brand abroad but also the hard work and ambition driving our business forward from right here in the UK!
Winning the King’s Award for Enterprise isn’t easy. It involves a comprehensive application, a review by a panel of experts, Government due diligence on financial health, compliance, and corporate responsibility and finally approval by the Prime Minister and His Majesty the King. Only a select few businesses make it through every stage and this year we’re proud to be among them.
As recipients of the King’s Award, we will be welcomed to a royal reception at Windsor Castle. We will also be hosting an on-site celebration with the King’s Lord-Lieutenant later this year.
We will be proudly displaying the King’s Award emblem on our website, tour buses, marketing materials, and uniforms for the next five years. This trusted mark of excellence gives new guests, partners, and team members the confidence to choose Rabbie’s and affirms our commitment to delivering unforgettable experiences with heart, authenticity and care.
We last received this honour in 2015 under the Queen. Winning again, now as the King’s Award for Enterprise in International Trade is a remarkable milestone on our journey.
To our team, our partners, and our guests from around the world: thank you for being part of this success. We’re celebrating this moment but we’re also inspired to keep raising the bar for the future.