AFFILIATE AGREEMENT
This agreement contains the complete terms and conditions for Affiliate's participation in the Rabbie's Trail Burners Ltd ("RTB") affiliate programme, and the establishment of links from Affiliate's Web site(s) to RTB's Web site. As used in this Agreement, "Affiliate" means the applicant seeking to participate as an affiliate in the Programme.
This is a binding and enforceable agreement between affiliate and RTB.
By accepting these terms and conditions you are bound by them under the jurisdiction of the Scottish courts.
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PREAMBLE
Definitions: As used herein, terms with their
initial letters capitalized (or otherwise defined) shall have
the meanings ascribed to them in this Section 1 or otherwise
in the Agreement.
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- "RTB Tour" means a
tour with a scheduled departure, which person or
persons can buy seats on.
- "Affiliate's Site" means
one or more of Affiliate's web sites approved by
RTB, and any successor web site to those sites approved
by RTB, once Affiliate has been accepted into the
Programme.
- "Banner Advertisements" means
those certain rotating or permanent banner advertisements
created and provided by RTB to Affiliate containing
a linking URL that are located on Affiliate's Site,
which permits Users to navigate directly to a certain
page. Affiliate agrees not to revise, change or modify
any Banner Advertisement provided by RTB to Affiliate
for placement on Affiliate's Site.
- "Click-Through" means
each instance in which a User navigates to and loads
all or part of a page on an RTB Site.
- "Commissionable Rates" means
tour sales pursuant to this Agreement on which RTB
shall pay a commission to Affiliate. In some instances,
commissions will not be paid on tours offered as
special or discounted promotions by RTB.
- "Content Restrictions" means
images or content that is in any way unlawful, harmful,
threatening, defamatory, obscene, harassing or racially,
ethically or otherwise objectionable such as sites
that depict sexually explicit images; promote violence,
illegal activities, or unlawful discrimination of
any kind; promote or incorporate any materials that
violates, assists or encourages others to violate
any rights of others.
- "Link" means either,
(i) one or more hyperlinks located on the applicable
areas of Affiliate's Site, (ii) any "keywords",
such as "Travel", "Hotel", etc.
that invokes Affiliate's software programme on Affiliate's
Site and returns an RTB Icon.
- "Look and Feel" means
the distinctive and particular elements of graphics,
design, organization, presentation, layout, user
interface, navigation, trade dress, colours and stylistic
convention (including the digital implementations
thereof) within a World Wide Web site, and the total
appearance and impression substantially formed by
the combination, coordination and interaction of
such elements, and any derivative works.
- "Net Revenue" means
the net revenue RTB receives as a direct result of
Users effectuating Tour Transactions on RTB Sites,
excluding amounts RTB collects for sales taxes, duties,
handling, credit card and similar charges.
- "Predatory Advertising Method" means
an advertising method that creates or overlays links
or banners on web sites, spawns browser windows,
or utilizes any other method to generate traffic
from a web site without that web site owner's express
knowledge, permission, or participation.
- "RTB Icons" means any
graphical or text link approved by RTB, including,
without limitation, Banner Advertisements and persistent
hyperlinks in the form of an RTB logo or RTB storefront
booking form, that is located on Affiliate's Site
through which Users may directly Link to a location
on an RTB Site.
- "RTB Linking Guidelines" means
Affiliate agrees not to revise, change or modify
any hyperlinks, text links, or Banner Advertisement
provided by RTB to Affiliate for placement on Affiliate's
Site. Affiliate shall not alter the links in any
way. Affiliate alteration of link code could result
in tracking failure and no payment to Affiliate.
- "RTB Site" means any
web site operated by RTB that enables individual
end users to shop for, reserve, book and pay for
tours via a personal computer (or other interactive
device) connected to the Internet or any other network.
- "User" means individuals
or entities that access an RTB Site directly from
Affiliate's Site. For purposes of clarification,
the meaning of "User" shall not include
any software programme or routine that generates
a Click-Through with no individual person actually
present, such as shopping bots or other computer
programming routines that are intended to scrape,
mine, surreptitiously intercept or expropriate any
information for the purpose of comparison shopping.
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2 Affiliate Obligations
To begin the enrolment process, Affiliate shall submit a completed online
programme application. RTB reserves the right to reject Affiliate's Programme
Application if RTB determines, in its sole discretion, that Affiliate
is unsuitable for the Programme for any reason. RTB will notify Affiliate
if it is to reject Affiliate.
If Affiliate is accepted into the Programme: |
- Affiliate shall prominently promote the hyperlinks
to RTB’s site.
- In no event shall Affiliate make or extend any
representation or warranty on RTB's behalf with respect
to RTB, an RTB Site or the services available therein.
- Affiliate warrants and represents to RTB that
Affiliate's Site: (i) is in compliance with all applicable
laws and regulations; (ii) does not contain any material
that is fraudulent, defamatory or obscene; and (iii)
is suitable in all respects to be Linked to from
RTB Sites. Affiliate agrees that Affiliate's Site
will not, in any way, copy or resemble the Look and
Feel of RTB Sites nor will Affiliate create an impression
that Affiliate's Site is one of the RTB Sites or
part of the RTB Sites, nor will Affiliate frame any
page on an RTB Site. Affiliate agrees that during
the term of this Agreement, Affiliate's Site shall
not contain anything defined in the content restrictions,
nor disparage or criticize any RTB Site or RTB in
any way. RTB may test Affiliate's Site, and if Affiliate's
Site is not in compliance with the terms and conditions
of this Section 2, Affiliate shall immediately remove
or cause the removal of all Banner Advertisements
and RTB Icons from the offending Affiliate Site;
and RTB, in its sole discretion may immediately and
without notice terminate this Agreement. If Affiliate
is not the owner of the offending Affiliate Site,
Affiliate shall immediately contact the website owner
and require the removal of all Banner Advertisements
and RTB Icons from the offending Affiliate Site.
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- RTB shall provide Affiliate with one or more RTB
Icons or link code, or any substitute thereof that
RTB, in its sole discretion, may provide to Affiliate
from time to time during the term of this Agreement
for use on Affiliate's Site.
- RTB shall assign Affiliate a unique tracking number/code
for the purposes of tracking and processing commission
payment of tour sales.
- RTB shall make available to Affiliate online reports
that set forth the number of bookings, total revenues
and commissions earned by the Affiliate.
- The parties acknowledge that a third party reporting
agent may assist RTB in fulfilling its tracking and
reporting requirements hereunder, and that RTB will
disclose Affiliate’s Confidential Information
to such agent.
- Upon any consummated sale of any RTB tour at a
Commissionable Rate directed to RTB Sites through
the Link, RTB shall in due course pay to Affiliate
a commission of 5% of Net Revenue (the "Commission").
A tour shall be considered consumed upon paid completion
by the guest for the original booking reserved through
the RTB affiliate programme. The Commission shall
be payable no later than 15 days following the end
of each month in which accumulated consummated sales
exceed £25. The statement will contain information
sufficient to discern how the payment was computed.
In the event that the total monthly Commission payable
to Affiliate is less than Twenty-Five UK Sterling
(UK £25.00)
for the applicable month ("Monthly
Minimum Threshold"), RTB will hold the payment
until the aggregate total Commission meets or exceeds
the Monthly Minimum Threshold. RTB will remit all
payments owed to Affiliate to the address provided
in the Programme Application.
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Termination . RTB may terminate this
Agreement immediately at any time. Upon such termination,
Affiliate shall remove RTB Icons and Banner Advertisements
from all Affiliate Sites.
- 1. Upon sending an e-mail notification to
the last Affiliate e-mail address provided
to RTB, RTB may immediately terminate this
Agreement, in whole or in part, if Affiliate
breaches this Agreement or if RTB determines,
in RTB’s sole discretion, that Affiliate’s
participation in the Programme and/or Affiliate’s
related actions or activities are unsuitable,
offensive or inappropriate. In addition, RTB
may immediately disable or deactivate Affiliate’s
account, may withhold payment of associated
commissions pending resolution of any claim
of breach of this Agreement, and may pursue
any other rights and remedies that RTB may
have at law or in equity.
- 2. Affiliate is only eligible to earn commissions
on consummated sales of any RTB tour at a Commissionable
Rate directed to RTB Sites through the Link,
occurring during the term of this Agreement,
and commissions earned through the date of
termination will remain payable only if (i)
Affiliate remains in compliance with all of
the terms of this Agreement; and (ii) Affiliate’s
actions or activities related to the Programme
are not, in RTB’s sole determination,
unsuitable, offensive or inappropriate. In
addition, RTB may invoice Affiliate for commissions
that were paid to Affiliate prior to termination
if those commissions are found, in RTB’s
sole determination, to be associated with actions
or activities of Affiliate that are unsuitable,
offensive, inappropriate, or are in breach
of the terms of this Agreement. RTB may withhold
Affiliate’s final payment for a reasonable
time to ensure that the correct amount is paid.
- Survival . Any prior termination of this Agreement
notwithstanding, obligations of payment arising
hereunder shall survive so long as any such amounts
remain due.
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5 Trademarks/Tradenames/Fees
and Expenses |
- Trademarks/Tradenames. RTB hereby grants Affiliate
a non-exclusive license to use RTB's tradename, logos
and other trademarks, but only and solely in accordance
with RTB's Trademark Usage Guidelines for Affiliates.
RTB shall have the right to approve in writing any
other use of the RTB Marks prior to such use, and
no other use of such RTB Marks shall be made by Affiliate
in the absence of such specific written approval.
RTB may elect in its sole discretion at any time
to modify, withdraw, or otherwise adjust RTB's Trademark
Usage Guidelines for Affiliates, and all such adjustments
shall be effective upon notice to Affiliate. Any
failure of Affiliate to strictly comply with RTB's
Trademark Usage Guidelines for Affiliates at any
time shall be an event of default hereunder and Affiliate
shall immediately cease and desist from any non-compliant
use of such RTB's Trademark Usage Guidelines for
Affiliates upon any request from RTB.
- Fees and Expenses . Except as specifically provided
in this Agreement, each party shall be responsible
for its own costs and expenses in connection with
the performance of its obligations hereunder, including
but not limited to costs and expenses of technical
integration and support.
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- Internet Keyword Marketing . Except as otherwise
specifically provided in this Agreement, Affiliate
shall not purchase placement rights for any of the
RTB Marks or use any of the RTB Marks, including
but not limited to internet and web advertising,
without prior express written consent of RTB.
- Meta and Title Tags . Affiliate shall not embed,
use, or make any combination employing any RTB Marks
in or with any meta or title tag.
- Brand Loyal Marketing . Affiliate shall not target,
solicit, or otherwise exploit any data derived from
this Agreement, or otherwise seek business from or
offer business to RTB-brand loyal Users (i.e., Users
expressing a preference for an RTB brand).
- Predatory Advertising . Affiliate shall not use
any Predatory Advertising Methods designed to generate
traffic from sites related to RTB or for which Affiliate
has have no contractual rights for the online promotion
of Affiliate's products or services. Affiliate shall
prohibit all websites within its control from utilizing
Predatory Advertising Methods on sites related to
RTB.
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7 Representations
and Warranties |
- By Affiliate . Affiliate represents and warrants
that it has the right, power and authority to enter
into this Agreement and to perform all of its obligations
hereunder. In addition, Affiliate shall make no representation
regarding any relationship of any third party reporting
agent with RTB or Affiliate; in the event of any
violation by Affiliate of this provision the third
party reporting agent shall have the right to terminate
Affiliate's access to the third party reporting services
otherwise provided pursuant to 3.5, above.
- By RTB . RTB represents and warrants that it has
the right, power and authority to enter into this
Agreement and to perform all of its obligations hereunder.
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8 Exclusion of certain
warranties and liabilities
During the term, affiliate shall use reasonable efforts to maintain the
availability of the RTB sites but is not responsible or liable for any
interruptions or delays in the operation of the RTB sites. Each party
disclaims any implied warranties of merchantability, fitness for a particular
purpose, and uninterrupted service. Neither party shall be liable for
any consequential, incidental, indirect, special, exemplary or punitive
damages incurred by the other party. |
9 Confidential Information |
- Confidential Information . A party's "Confidential
Information" is defined as any written confidential
or written proprietary information of a party which
is so identified to the receiving party. Each party
shall hold the other party's Confidential Information
in confidence and shall not disclose such Confidential
Information to third parties nor use the other party's
Confidential Information for any purpose, other than
as required to perform under this Agreement, without
the prior written consent of the other party. Affiliate
hereby consents to RTB disclosing Affiliate's Confidential
Information to any third party reporting agent or
other entity with responsibility for administering
or reporting on the affiliate programme for RTB.
Each party will only disclose Confidential Information
of the other party to such of their employees, attorneys
and consultants as may need access to such Confidential
Information to perform hereunder. Such restrictions
shall not apply to otherwise Confidential Information
(i) that is already known by the recipient, (ii)
that becomes, through no act or fault of the recipient,
publicly known, (iii) that is received by recipient
from a third party without a restriction on disclosure
or use, or (iv) that is independently developed by
recipient without reference to the Confidential Information.
Upon the expiration or termination of this Agreement,
each party shall deliver to the other party, or destroy,
all of such other party's Confidential Information
that such party may have in its possession or control.
In the event that the recipient becomes legally compelled
to disclose any Confidential Information by any governmental
body or court, the recipient will provide the disclosing
party with prompt notice so that the disclosing party
may seek a protective order or other appropriate
remedy and/or waive compliance (in writing) with
the provisions hereof. In the event that such protective
order or other remedy is not obtained, or the disclosing
party waives (in writing) compliance with the provisions
hereof, recipient will furnish only that portion
of such Confidential Information which is legally
required and will exercise its reasonable business
efforts to obtain appropriate assurance that confidential
treatment will be accorded such Confidential Information.
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- Force Majeure . Neither party shall be deemed
in default or otherwise liable hereunder due to its
inability to perform its obligations by reason of
any fire, earthquake, flood, epidemic, accident,
explosion, casualty, strike, lockout, labour controversy,
riot, civil disturbance, act of public enemy, embargo,
war, act of God, or any municipal, county, state
or national ordinance or law, or any executive, administrative
or judicial order (which order is not the result
of any act or omission which would constitute a default
hereunder), or any failure or delay of any transportation,
power, or communications system or any other or similar
cause beyond that party's control.
- Governing Law . This Agreement and all matters
or issues related thereto shall be governed by Scottish
law. The parties hereby consent to the exclusive
jurisdiction of the courts of Scotland.
- Modification . RTB may modify any of the terms
and conditions contained in this Agreement, or any
documents referenced herein, at any time in its sole
discretion. Notification to Affiliate of any change
by email or by posting a notice on this Agreement
or the relevant document referenced in this Agreement
of the date of such modification, at RTB's sole option,
shall be considered sufficient notice to Affiliate
of such modification. If any modification is unacceptable
to Affiliate, Affiliate's only recourse is to terminate
this Agreement. Affiliate's continued participation
in the Programme following notice of a modification
will constitute binding acceptance of the modification.
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